Iconosquare vs. OneUp comparison

A side-by-side look at channels, publishing features, AI agent access and pricing. We added Postiz as a third column so you can see how it stacks up against both.

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Postiz is an agentic social media scheduler

Provides tools to manage social media, build an audience, generate leads, and grow your business.

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Platform Comparison

Iconosquare

Iconosquare is a powerful analytics-first social media management platform trusted by over 10,000 brands and agencies worldwide. Founded in 2011 and headquartered in Limoges, France, Iconosquare provides a unified dashboard for planning, scheduling, publishing, and analyzing social media content across Instagram, Facebook, TikTok, LinkedIn, X (formerly Twitter), Pinterest, Threads, and YouTube.

The platform stands out with its deep analytics capabilities, offering 100+ real-time metrics, customizable reporting dashboards, and industry benchmarking tools. Iconosquare also features a unified social inbox for managing comments, mentions, and direct messages, along with AI-powered tools for caption generation, content ideas, and optimal posting time recommendations. With approval workflows, role-based access, and shared calendars, it is well-suited for agencies and collaborative teams managing multiple client accounts.

Iconosquare is 100% EU GDPR compliant and offers native iOS and Android mobile apps for on-the-go social media management. Whether you are a small business looking to grow your social presence or an enterprise agency managing dozens of accounts, Iconosquare delivers the analytics depth and scheduling flexibility needed to optimize your social media strategy.

OneUp

OneUp is a social media management platform founded in 2016 that supports posting to 15+ platforms including Instagram, Facebook, TikTok, X, LinkedIn, YouTube, Pinterest, Google Business, Threads, Snapchat, Bluesky, Reddit, WhatsApp, Discord, and Meta Ads. Used by over 130,000 users who have published more than 50 million posts, it serves notable clients like Honda, Ford, McDonald’s, and Salesforce.

OneUp differentiates with unlimited social accounts and posts on higher tiers, a comprehensive social inbox with AI-powered auto-replies, social listening across Reddit, YouTube, X, and Bluesky, and advanced features like Instagram DM automation, first-comment scheduling, and bulk upload from CSV, Google Sheets, or Dropbox. It also offers a public API and Canva integration.

Postiz

Postiz is the agentic social media scheduling platform. It combines AI-powered content creation with multi-channel publishing across 30+ platforms, and it is built so that AI agents such as Claude, ChatGPT, Codex, Cursor and OpenClaw can plan, draft and schedule posts through its MCP server, CLI and public API while you approve everything in a visual calendar. Built for creators, teams, and agencies, it offers a visual calendar, an AI copilot for generating posts and images, a Canva-like design editor, and comprehensive analytics, all from a single dashboard.

What sets Postiz apart is that every plan includes AI agent access, not just the top tier. The platform includes advanced automation features like auto-posting, auto-liking, and auto-commenting triggered by milestones, plus a Smart Agent that acts as an AI copilot. It integrates with n8n and Make.com and offers a public API and webhooks for custom workflows. With support for emerging platforms like Bluesky, Mastodon, Nostr, Farcaster, and Moltbook alongside every major social network, Postiz provides the broadest channel coverage of any scheduler on the market.

Pricing & Plans

Iconosquare

14-day free trial available on all paid plans.
Annual billing saves approximately 17% (equivalent to 2 months free).
100% EU GDPR compliant platform.

Free

€0 /month

Launch

€33 /month

Scale

€69 /month

Excel

€116 /month

OneUp

7-day free trial on all plans — no commitment, cancel anytime.
Annual billing available with discounted rates.
Enterprise plan starts at $1,000/month with SOC 2 and ISO 27001 certification.
Unlimited social accounts and posts on Business plan for a fixed price.

Starter

$12 /month

Intermediate

$48 /month

Growth

$84 /month

Business

$240 /month

Postiz

7-day free trial — start for $0 with no commitment.
Agent-ready on every plan: MCP server, CLI, skill and public API included, with OAuth sign-in and no API key needed for MCP clients.
Full refund if you have not used Postiz within the first month; cancel anytime from the dashboard.
Supports 30+ channels including emerging platforms like Bluesky, Mastodon, Nostr, Farcaster, and Moltbook.

Standard

$29 /month

Team

$39 /month

Pro

$49 /month

Ultimate

$99 /month

Channels

Iconosquare 8/31

Facebook Pages
Instagram
LinkedIn
Pinterest
Threads
TikTok
X
YouTube
Bluesky
Dev.to
Discord
Dribbble
Farcaster
Google My Business
Hashnode
Kick
Lemmy
Listmonk
Mastodon
Medium
MeWe
Moltbook
Nostr
Reddit
Skool
Slack
Telegram
Twitch
VK
Whop
WordPress

OneUp 12/31

Bluesky
Discord
Facebook Pages
Google My Business
Instagram
LinkedIn
Pinterest
Reddit
Threads
TikTok
X
YouTube
Dev.to
Dribbble
Farcaster
Hashnode
Kick
Lemmy
Listmonk
Mastodon
Medium
MeWe
Moltbook
Nostr
Skool
Slack
Telegram
Twitch
VK
Whop
WordPress

Postiz 31/31

Bluesky
Dev.to
Discord
Dribbble
Facebook Pages
Farcaster
Google My Business
Hashnode
Instagram
Kick
Lemmy
LinkedIn
Listmonk
Mastodon
Medium
MeWe
Moltbook
Nostr
Pinterest
Reddit
Skool
Slack
Telegram
Threads
TikTok
Twitch
VK
Whop
WordPress
X
YouTube

Publishing Posts

Iconosquare 4/13

Cross / Bulk Posting
Drag & Drop Calendar
Generating posts with AI
Video Publishing
Add Replies / Comments
AI Autocomplete for text
Customers seperation
Daily slots view
Design media
Monthly slots view
Save as Draft
Upload media
Weekly slots view

OneUp 5/13

Add Replies / Comments
Cross / Bulk Posting
Drag & Drop Calendar
Generating posts with AI
Upload media
AI Autocomplete for text
Customers seperation
Daily slots view
Design media
Monthly slots view
Save as Draft
Video Publishing
Weekly slots view

Postiz 13/13

Add Replies / Comments
AI Autocomplete for text
Cross / Bulk Posting
Customers seperation
Daily slots view
Design media
Drag & Drop Calendar
Generating posts with AI
Monthly slots view
Save as Draft
Upload media
Video Publishing
Weekly slots view

Features

Iconosquare 3/33

Analytics
Inbox for socials
Team management
AI Image Generation
AI posts generation
AI UGC Video Generation (agent-media)
AI Video Generation
Chat App Posting (WhatsApp, Signal, iMessage)
Chrome Extension
Claude Code Integration
ClawHub Skills Marketplace
Cron-Based Scheduled Automation
Enterprise / White-label
JSON Output for LLM Parsing
Kaban Planning Board
Make.com Integration
Moltbook AI Agent Social Network
n8n Integration
OpenClaw Integration
Plugs
Post Delays
Postiz CLI
Public API
Publishing Posts
Repeated Posts
RSS Auto-post
Self-hosted option
Sets / Posting Sets
Short Link Generation
Signatures
Smart Agent / AI Copilot
Webhooks
Zapier Integration

OneUp 8/33

AI Image Generation
AI posts generation
Analytics
Inbox for socials
Public API
Publishing Posts
Repeated Posts
Team management
AI UGC Video Generation (agent-media)
AI Video Generation
Chat App Posting (WhatsApp, Signal, iMessage)
Chrome Extension
Claude Code Integration
ClawHub Skills Marketplace
Cron-Based Scheduled Automation
Enterprise / White-label
JSON Output for LLM Parsing
Kaban Planning Board
Make.com Integration
Moltbook AI Agent Social Network
n8n Integration
OpenClaw Integration
Plugs
Post Delays
Postiz CLI
RSS Auto-post
Self-hosted option
Sets / Posting Sets
Short Link Generation
Signatures
Smart Agent / AI Copilot
Webhooks
Zapier Integration

Postiz 33/33

AI Image Generation
AI posts generation
AI UGC Video Generation (agent-media)
AI Video Generation
Analytics
Chat App Posting (WhatsApp, Signal, iMessage)
Chrome Extension
Claude Code Integration
ClawHub Skills Marketplace
Cron-Based Scheduled Automation
Enterprise / White-label
Inbox for socials
JSON Output for LLM Parsing
Kaban Planning Board
Make.com Integration
Moltbook AI Agent Social Network
n8n Integration
OpenClaw Integration
Plugs
Post Delays
Postiz CLI
Public API
Publishing Posts
Repeated Posts
RSS Auto-post
Self-hosted option
Sets / Posting Sets
Short Link Generation
Signatures
Smart Agent / AI Copilot
Team management
Webhooks
Zapier Integration

Compare Alternatives

Iconosquare alternatives

OneUp alternatives

Postiz alternatives

Choose Postiz to enhance your social media approach!

Easily design, schedule, and optimize captivating content for all your channels.

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